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Viral Marketing

Viral Marketing is the use of social media platforms to create a self-replicating marketing process that achieves a specific objective.

The use of online media such as video, social networks, and social news sites has made Viral Marketing a concept embraced by main stream advertisers.

Despite its effectiveness, the process of Viral Marketing takes a great deal of experience and creativity to be effective, and effectively leverage the marketing dollar spent on the process. Search & Social prides itself on its knowledge of Viral Marketing and the social platforms that make the process possible.

Our Viral Marketing Strategy

Jordan Kasteler has separated himself as one of the premier social news site users today. Jordan’s strength is building brands and buzz through massive exposure on social news/voting/bookmarking sites like Delicious, Reddit, StumbleUpon, Digg and Yahoo Buzz.

Dave Snyder has studied and analyzed the art of client engagement, branding, and social interaction via social portals such as Twitter, Plurk, Friendfeed, etc. Having recently spoken at SES Toronto and SES San Jose , he considered to be one of the industries thought leaders on social engagement via those outlets and how to leverage them for viral means.

 

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